However, as Edwin's father was helping his son make the important transition from liquid to solid food, he experienced some early frustrations.
Spoon-feeding during mealtimes became challenging and tedious; choking was a risk; and the traditional, mostly “one-way” spoon-feeding method made Edwin a passive participant in his own feeding process. Edwin's father observed other parents facing similar struggles.
So, utilizing his background as an inventor with more than 30 years of experience in the baby product industry, Edwin's father found a solution and developed the prototype that would later become kidsme Food Feeder. The Food Feeder allowed Edwin to be proactive and self-feed during meal and snack times, unlike before. Eating became an enjoyable, shared experience as Edwin’s parents watched him easily explore new flavors and textures. With the Food Feeder, they were better able to introduce fresh foods to him at an early age. They were happy to encourage an appreciation in Edwin for healthy, nutritious foods that would only benefit him as he grew.
The Kidsme range has grown since then along with their ambition to let children inspire them so that they can continue to bring you innovative, high-quality products that will help turn everyday moments into special and memorable experiences.