Brush-Baby was inspired by a little girl who chewed her toothbrush. Sound familiar?
The founder, Dominique Tillen, having a sister who was a dentist, was well aware of the importance of keeping her baby girl's gums and teeth clean. She was careful about what she ate and wanted to teach her that good oral hygiene habits (including liking her dentist!) could be fun, healthy and cool.
But tooth-brushing time could be a real battle! Her daughter would chew her toothbrush, and often Dominique couldn't even get it into her mouth. When she went to the shops there was little available to help her and so Brush-Baby was founded!
Young children’s dentition develops from their gums, through teething and on to the first set of baby teeth before their eventual loss and replacement by adult teeth. So, Brush-Baby designed a range of products especially for babies, toddlers and young children that takes into account their tooth development, habits and brushing skills.
Brush-Baby's mission is to help provide the best start for our children’s oral health so that as they grow up they can have the beautiful smiles that they deserve and we all enjoy.